Building a SaaS product? You're about to spend anywhere from $20K to $100K+ depending on what you're building. Let me show you exactly where that money goes and how to make smart choices along the way.
Why SaaS MVPs Cost What They Do
SaaS isn't just "an app with a login." You're building recurring infrastructure, billing systems, user management, and something that needs to scale from day one. It's more complex than it looks.
The Real Cost Breakdown for a SaaS MVP
Basic SaaS Tool: $20K-$35K
What you get:
- One core feature/tool
- User authentication
- Basic subscription billing (Stripe)
- Simple dashboard
- Email notifications
- Basic settings/profile
Timeline: 6-8 weeks
Example: PDF generator, scheduling tool, simple CRM
Mid-Complexity SaaS: $40K-$65K
What you get:
- 2-3 interconnected features
- Team/organization accounts
- Role-based permissions
- API access
- Multiple subscription tiers
- Integrations (2-3 services)
- Basic analytics dashboard
- Email sequences
Timeline: 10-14 weeks
Example: Project management tool, analytics platform, email marketing software
Complex SaaS Platform: $70K-$120K
What you get:
- Multiple interconnected features
- Advanced user/org management
- Complex permissions system
- Real-time features
- Advanced integrations (5+)
- White-label capabilities
- Custom reporting
- API with documentation
- Webhooks
Timeline: 16-20 weeks
Example: Customer support platform, advanced CRM, workflow automation tool
What Actually Drives SaaS Costs Up
1. Billing & Subscription Management (+$3K-$8K)
You need:
- Multiple subscription tiers
- Trial period handling
- Upgrade/downgrade flows
- Proration logic
- Invoice generation
- Failed payment handling
- Cancellation flows
Yes, Stripe handles payments. But you still need to build all the logic around it.
2. User & Organization Management (+$5K-$12K)
Once you add teams/organizations:
- User invitation system
- Role-based access control
- Team member management
- Organization settings
- Usage tracking per org
- Billing owner vs. team members
This gets complex fast. Every feature needs to respect permissions.
3. API & Integrations (+$2K-$5K per integration)
Each third-party integration requires:
- OAuth setup
- API connection management
- Data syncing logic
- Error handling
- Reconnection flows
- Rate limit management
⚡ Quick Tip
For your MVP, start with 1-2 critical integrations. Add more based on user feedback, not your assumptions.
4. Real-Time Features (+$8K-$15K)
If you need real-time updates, collaboration, or live data:
- WebSocket infrastructure
- Presence detection
- Conflict resolution
- Sync logic
- Offline support
Pro tip: Can you start without real-time? Most SaaS tools don't actually need it in v1.
5. Analytics & Reporting (+$5K-$10K)
Custom dashboards with charts, filters, and exports aren't trivial:
- Data aggregation
- Chart rendering
- Filter/search logic
- Export functionality
- Performance optimization
Smart Ways to Reduce SaaS MVP Costs
Start Single-Tenant
Skip team/org features in v1. Every user gets their own account. Add multi-tenant later when you have paying customers.
Savings: $8K-$15K
Use a Simple Billing Model
Start with one or two plans. No usage-based pricing. No complex proration.
Savings: $3K-$6K
Defer Advanced Features
- API: Build it when customers ask
- White-label: v2 feature
- Advanced reporting: Basic metrics first
- Mobile apps: Responsive web is fine
Savings: $15K-$30K
Leverage Backend-as-a-Service
- Supabase: Auth + database + storage
- Firebase: Real-time database + auth
- Clerk: Advanced auth with teams
- Stripe: Billing management
Savings: $10K-$20K in backend development
The Hidden Ongoing Costs
Don't forget the recurring costs:
Infrastructure ($100-$500/month)
- Hosting (Vercel, AWS, etc.)
- Database (PostgreSQL, MongoDB)
- File storage (S3, Cloudflare R2)
- Email service (SendGrid, Postmark)
Third-Party Services ($50-$300/month)
- Stripe fees (2.9% + $0.30 per transaction)
- Error tracking (Sentry)
- Analytics (Mixpanel, Amplitude)
- Customer support (Intercom)
Maintenance & Updates ($1K-$3K/month)
- Bug fixes
- Security patches
- Small feature additions
- Performance optimization
Real Example: Simple SaaS Tool
Product: Email signature generator for teams
Core features:
- Drag-and-drop signature builder
- Team templates
- HTML export
- Basic analytics
- Stripe billing (2 plans)
What they skipped in v1:
- Advanced permissions
- API
- Integrations
- White-label
- Mobile app
Cost: $28K
Timeline: 7 weeks
Tech: Next.js, Supabase, Stripe, Vercel
Result: $10K MRR in 4 months, then added advanced features
The Bottom Line
SaaS MVPs typically cost $20K-$65K depending on complexity. The key is figuring out what's actually essential for v1.
Your goal isn't to build the full vision. It's to build the minimum that delivers value and gets paying customers. Everything else can wait.
Focus on:
- One core feature that solves a real problem
- Simple billing that works
- Good UX that doesn't confuse users
- Reliable infrastructure that scales reasonably
The fancy stuff? Build it when you have customers asking for it and revenue to fund it.
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